Full Name
Peter Rasmussen
Job Title
CEO & Founder
Company Name
Convenience and Energy Advisors
Speaker Bio
Peter began his career with Sheetz, followed by a 17-year tenure with Wawa. During his time with Wawa, he spearheaded their Florida expansion, holding leadership roles in Store Operations and Marketing, initially with 6 stores in 2012, followed by 20-40 locations per year. By 2020, when he left Wawa, the chain had expanded in Florida to 8,000 employees, 220 stores, and 2 billion in annual revenue. In 2020, Peter co-founded Neon Marketplace, a food and energy forward convenience concept in New England. During this time, he led the organization overseeing all aspects of the business including raising 46 million in private equity, along with leveraged debt. Following this, Peter founded Convenience and Energy Advisors. CEA is an advisory and managed services firm that specializes in delivering thematic and sustainable solutions with a fresh take, exclusively for the convenience store industry. Peter is an advocate for the convenience and energy industry, serves on the NACS education committee, is a member of the Associate Board of Directors for NECSEMA (New England Convenience Store and Energy Marketers Association), a Board Member of ElectroTempo, and a contributing columnist to Convenience Store and Petroleum Magazine (CSP).
Peter Rasmussen